ECI Partners today announces the sale of our investment in Great Rail Journeys (‘GRJ’), the world’s leading provider of escorted rail holidays, to Duke Street generating a 3.6x return.
York based Great Rail Journeys offers almost 400 itineraries to over 50 countries globally. GRJ caters for a growing demographic group of culturally interested 55+ year old travellers who typically prioritise travel spend within their household budgets. Popular itineraries include a tour of India’s “Golden Triangle”, exploring the Swiss Alps on the Glacier Express and an iconic journey across Africa from Dar es Salaam to Cape Town. Last year, over 50,000 customers enjoyed a GRJ holiday and the Company is proud that over half of its business each year comes from its database.
ECI invested in GRJ in March 2013 to help the company build on its strong market position and develop new areas for growth. Over the last five years GRJ has performed strongly, tapping into new source markets for its rail tours including Australia and more recently the US, following the establishment of an office in New York in 2017. The business has also just launched, for summer 2019, a unique and highly differentiated rail based premium river cruise offering which builds upon very strong pre-existing demand for such holidays from within its customer database.
Chris Watt, Managing Partner at ECI, commented: